Starting my new adventure with Ivy Exec Mentoring Program I am really surprised how many people have a problem finding a new job. I am not a career coach neither I don’t have experience in recruiting, but I made some research in this problem area. Additionally, I know a little bit how the business world works from inside. So, to help people switch their career path, I decided to put in my new post some useful information about looking for a new job.
THE MOST IMPORTANT INFORMATION
To get your dream job, you need to be effective in marketing around your person and your competence. Perhaps it will surprise you, but your professional success is less relevant to your professional competence rather than marketing skills around yourself.
You must keep in mind that the labour market is a typical market. There are exactly the same principles and laws of the market in both areas. When you are looking for a job you must be both – PRODUCT and SALES REPRESENTATIVE- at the same time in one person. It isn’t fun, I know, but life is brutal.
Your marketing strategy has to have two ways:
- Passive search strategy
- Proactive job search method
The first one is about your CV
Do you ever wonder which are the red flags in your resume – the reasons you will not make it to the interview?
Searching for a job is not a beauty contest. The most beautiful CV template will not get you the job. Creating and publishing CV will not replace you with active methods, but of course, without a professional resume, you will find it very difficult to get through the recruitment process and get a job.
You can find below several most flagrant warning signals you might spot in your CV – try to check it and fix, if you can:
- unexplained gaps in your career (it is OK to have a gap in the resume – if the explanation is good);
- inconsistency in professional choices (add information on job content if the title does not reflect an evolution, or indicate that the company was big, and you learned something new in every job position in the same company);
- too many job changes (if you had good reasons for changing, add them: company went bankrupt, a job was made redundant, new management);
- not enough job changes (even if you have been in the same job for the last fifteen years, your job has evolved since, break down your current function into different parts, for instance, describe additional responsibilities);
- lack of formal education/having an outdated one (if your last education dates ten years ago or more, a recruiter could think that you are not interested in advancing your skills or that your theoretical skills fall short; this is an easy one to fix, if you don’t have money or time to take a residential course, use the MOOC method);
- fancy layout for the non-fancy job (no colours, make it plain and sober to be on the safe side);
- poor grammar or typos (print out your resume, check it meticulously, run a spell-check and ask a friend or family member to proofread it one last time);
- an unprofessional email address (the best solution – firstname.lastname@example.org);
- vocabulary (use active, not passive words to show that you were in the driving seat of your career);
- bad structure (use the following structure: contact data, executive summary, education, last job then downwards);
- no contact data (check your resume once, and do it again).
If you are ready – place applications in databases (companies, agencies, portals, etc.)
The second one – Proactive job search method:
- Direct contact
- Head hunters
Everybody knows somebody who knows about some vacancy. Within your existing network, there are probably jobs that would be appropriate for you, but the people who could help open doors to those jobs just haven’t thought of you.
Make a list of every important person you know. Set a goal to touch base with three people you have not talked to for a year or more. Meet one of them for coffee or lunch.
Connect with alumni. We generally like people who have something in common with us, who share the same values or hobbies or have gone to the same school. Call the alumni in your region, go to meetings and grow your network.
Attend events, conferences, business party. Talk to at least one person at every meeting who you haven’t met yet. If you can get the list of attendees beforehand, identify at least one person who you would like to meet and make arrangements to connect there in person. Give your visit card during this meeting, and confirm this acquaintance in Linkedin as soon as possible. When you will have occasion to present yourself you should mention that you are looking for new challenges at the moment at the end of your presentation. This rule applies to all networking events and meetings.
Use Linkedin to maximum effect.Linkedin is a powerful tool to easily connect with the right people. Search your target market based on your industry, qualifications, university and interests and connect with the people who interest you. You can even set goals for yourself, such as “connect to all general managers and human resources managers in the energy industry in my country by the end of this year”. On your Linkedin profile, you must be clearly marked that you are looking for a job. Make directly under your name something like Headline ” Looking for a new job or new opportunities”. Even when you are recommending an article or taking some action on this network – with your name this information will be visible. You extend this circle of people to whom this information will reach.
Check job boards. Many companies and recruiters use them to find the right candidate. Define the top job boards for your skill set and put your resume there. Choose a catchy, succinct headline that encourages the reader to open the attachment. Many show when your resume was last updated. To avoid getting shifted deeper into the pile of applicants, update it weekly. I recommend you Linkedin Jobs app.
Contact headhunters. Senior-level professionals are recruited almost exclusively through recommendation or by headhunters. Headhunters know about jobs that will never be advertised and they have experience finding openings. If you work with the headhunters, choose carefully. Identify several, but no more than five, whom you trust and be prepared to follow-up.
At the end, I have no pleasant information. Unfortunately, most often getting a new job is a result of an advice of someone else. Think about the most important person you know in the business where you want to work and ask for help to find you a job.
Applying for a job advertisement, unfortunately, has the lowest coefficient of effectiveness in finding a job. The most effective are the command by someone important and direct contact with the CEOs and HR Managers.
This information has been gathered based on the most interesting websites:
Forbes.com (articles of Deborah L. Jacobs)
Career Advice From A Headhunter Blog by Kenedy Executive Searching and Consulting
Linkedin posts created by J.T. Odonnell
Linkedin posts created by Izabella Wojtaszek
Last but not least IVY EXEC when I am available as a Mentor